How is Real World Data currently used by industry professionals?

We are excited to present our poster at the 23rd Annual International Society for Pharmacoeconomics and Outcomes Research Meeting #ISPORBaltimore today. The results being presented are from an exploratory survey suggesting that industry professionals recognise Real World Evidence (RWE) as important in supporting brand value messages and report a direct positive impact of RWE on…

Resource use data to demonstrate the value of your brand?

Do you need resource use data to provide supporting evidence that demonstrates the value of your brand? Despite offering clear benefits in terms of satisfying unmet clinical need, many new interventions face barriers to adoption within healthcare settings due to resourcing challenges beyond acquisition cost.  pH Associates specialise in the design and implementation of non-interventional…